Hexcite: Excited for Healthcare

JHU carey business school students collaborate around a table, discussing the JHU Hexcite Healthcare technology innovation initiative

Use design thinking in health care to take a Johns Hopkins technology to market

We lead the way in cutting-edge medical software that improves patient care. But an idea or technology alone won’t save lives. Johns Hopkins innovators need your business acumen to launch a startup and bring their health solutions from bench to bedside.

At the Hexcite early-stage medical software accelerator program, students from across Johns Hopkins match with care providers with an idea to create and market a software solution that improves patient care. Join a team of design and engineering students while working closely with Johns Hopkins Medicine clinical faculty and staff.

Become a leader in health technology innovation

Engage with new health technology software from every angle. Serve as the team’s project manager, provide business support (defining the business model and drive the marketing strategy), and create and lead team pitches and presentations. Develop new skills at workshops on software development, design thinking, customer interviews, and wireframing.

During weekly, expert-led sessions, navigate the first steps of business and technical design to maximize the technology’s growth and business generation. Following 16-weeks of inventive programming and mentorship, Hexcite teams are well positioned to build their technology in partnership with the Johns Hopkins Technology Innovation Center, conduct an internal pilot at Johns Hopkins, and launch a Baltimore start-up.


Business outcomes

  • Co-founders and a business team
  • 40+ interviews with prospective customers
  • Polished pitch deck
  • Prototype of your app
  • Funding application started

Skill and resource outcomes

  • New methods for problem-solving
  • Network of entrepreneurs
  • Support from the Johns Hopkins Technology Innovation center
  • An understanding of the pathways to bring innovations to market at Johns Hopkins
  • Potential for in-kind investment from the Johns Hopkins Technology Innovation Center after Hexcite concludes

Your 16 weeks at Hexcite

In addition to working on your software with your team, meet with the entire Hexcite cohort weekly for a series of workshops, trainings, and interactive events. Topics include:

  • Commercialization pathway, market size and definition, and competitive matrixes
  • Interviewing: What works (and what doesn’t)
  • Exploring business models
  • Perfecting your pitch
  • User-centered design and market barriers
  • All things legal: IP, disclosure, regulations, and more
  • Considering user experience in wireframing
  • Product planning and the minimum viable software product
  • The entrepreneurial ecosystem: Funding and resources
  • All things data and integration at Johns Hopkins
  • Preparing for your pilot at Johns Hopkins
  • Pitch and prototype
  • Test your pitch
  • Pitch event
  • Funding and grants