Master of Science in Marketing

Program features
Advance your career
Develops skills and data use for a deeper understanding of the market, the profile of the market on a granular level, and develop targeted customer experience strategies based on real-time customer feedback.
Lead the next era of marketing
Equips students with concepts and theories to develop the knowledge, experience, and versatility to become leaders in corporate, nonprofit, or government marketing
Marketing in a global, digital age
Prepares students to meet the demand for capable and confident marketing professionals who understand the digital economy, global, and start-up environments.
STEM-designated curriculum
Includes a STEM-designated Marketing Analytics concentration, that offers an Optional Practical Training STEM Extension benefit
As a Master of Science in Marketing student, Mica is focused on understanding consumer behavior and implementing marketing strategies in an ever-changing market.
Interested in a part-time option?
Earn your part-time MS in Marketing to build in-depth knowledge and the hands-on skills to implement targeted strategies in today’s rapidly evolving marketplace.
Curriculum
Considering the interconnected world and the increased pace of doing business globally, competitive marketing professionals must understand appropriate quantitative and qualitative marketing methods to gain consumer insights. The Master of Science in Marketing with a concentration in Marketing Analytics provides the foundation to build the expertise and skills necessary for the future of marketing.
The student handbook provides access to information about services and resources for students as well as policies and procedures.
The 2022 edition of the Carey Business School University Catalog is available.
Signature Experiences
Your business education doesn’t end in the classroom. Step out of your comfort zone as you partner with students across Johns Hopkins and businesses to put your classroom learning to the test.
Careers

admissions
7 Tips for building your network at Johns Hopkins
Student and faculty spotlight

admissions
Does using the GMAT/GRE waiver help or hurt my application?
research
COVID-19 Is Transforming Commercial Use of Digital Technology
Want to read more?
At A Glance
Tuition & Fees
There are numerous options for financing your Master's in Marketing including scholarships, loans, and payment plans available to those who qualify. Learn more.
Upcoming Deadlines
The Fall 2023 application is now open.
Fall 2023 | Round 3: March 22, 2023
See all application deadlines.
Admissions
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Visit the How to Apply page for more details on requirements and instructions to help you prepare your application.
Make sure to review our GMAT/GRE Test Waiver Policies.
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In light of COVID-19, Carey Business School is hosting a variety of virtual admissions events to meet with prospective students. From virtual visits to informational online sessions to regional and international events, the Carey team is ready to answer questions and support your business school.
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See All Application Deadlines
The Fall 2023 application is now open.
Deadlines Round 1 Round 2 Round 3 Candidate deadline October 26, 2022 January 4, 2023 March 22, 2023 Decision release December 14, 2022 March 1, 2023 April 26, 2023 Initial deposit deadline January 18, 2023 April 12, 2023 May 24, 2023 Final deposit deadline April 12, 2023 May 24, 2023 June 14, 2023 -
Tuition and Fees
Tuition application fee Initial enrollment deposit Final enrollment deposit $79,800/year $100 $3,000 $2,000 -
Connect with financial aid
You are making a significant investment in your future, and we have options to assist in paying your tuition. From scholarships to financial aid to payment plans, Carey Business School offers a variety of choices.