Meng Zhu Listing Image

Meng Zhu, PhD

Associate Professor
Discipline
Marketing
Areas of Interest
Marketing, Consumer decision making

Meng Zhu is an Associate Professor in the research track. She joined the Johns Hopkins Carey Business School right after receiving her PhD (Major: Marketing, Minor: Social and Decision Sciences) from Carnegie Mellon University. Her research interests include consumer judgment and decision-making, contextual influences on preference construction, the causes of and solutions to inefficiency and inequality, and the impact of marketing cues and comparison standards.