Search

Showing 251 - 260 of 407

FT MS Group Coaching: In Person (HE)

Our Career Education for FTMS: Group Coaching In-person sessions are a great opportunity for FT MS students to meet 1:1 with a career coach for quick conversations without having to schedule an appointment. This is a great opportunity to see what career coaching is like and get some real-time feedback for whatever questions are on your mind regarding your career. Available 12:30-1:30 p.m. EST with Katie Pluemer on the Harbor East campus (2nd Floor, Pod #5) every Tuesday starting January 24 and ending on May 2, 2023 in the Spring Semester. The only exception is, no FT MS Group Coaching during

FT MS Group Coaching: In Person (HE)

Our Career Education for FTMS: Group Coaching In-person sessions are a great opportunity for FT MS students to meet 1:1 with a career coach for quick conversations without having to schedule an appointment. This is a great opportunity to see what career coaching is like and get some real-time feedback for whatever questions are on your mind regarding your career. Available 12:30-1:30 p.m. EST with Katie Pluemer on the Harbor East campus (2nd Floor, Pod #5) on the following dates throughout the Fall semester: September 13 September 20 September 27 October 4 October 11 October 25 November 1

Discovery to Market

Discovery to Market

jhu shield

Student Experience

Student Experience Home
Academic resources
Active military and veteran students
Online students
Office of Student Affairs
Safety Information
Experiential learning
Co-curriculars
Experiential courses
Accelerated electives
Full-time MBA program
Flexible MBA program
Master of Science programs
Experiential Learning Team

Work with experts and learn how to take new discoveries from lab to market.

Toby Gordon II

Employers search for candidates who harness the complex  interplay of science, technology, and innovation to create revolutionary business models for companies around the world. In partnership with experts across the top-ranked schools of Johns Hopkins University, Discovery to Market teaches students how to assess the commercial potential of scientific discoveries and technological innovations to create lasting impact.

“Discovery to Market integrates business, intellectual property, and science in a way few programs can. When students share this experience during interviews, prospective employers are impressed.”

Toby Gordon, ScD, Professor, Johns Hopkins Carey Business School

What makes Discovery to Market unique?

  • We focus on commercialization and entrepreneurship as a means to meet societal needs. By creating a successful business model, a technology can be brought to market for medical, scientific, and humanitarian purposes.
  • Students learn critical aspects of science and the fundamentals of the technology commercialization process that moves innovations from the lab to the marketplace.
  • Students bring diverse cultural, professional, and business backgrounds. They pool their knowledge to understand the technical aspects of each engagement.
  • Working in teams, students determine the feasibility of commercializing real scientific inventions such as biomarkers, medical devices, pharmaceuticals and biologics, and health IT.
  • Industry experts in entrepreneurship, law and regulation, technology, strategy, science, and medicine advise student teams throughout the project.
  • Our working agreements with project partners allow students to work on real inventions, not theoretical cases.

Johns Hopkins Carey Business School works closely with the National Institutes of Health. Students work on projects from the National Cancer Institute.

FT MS Group Coaching: In Person (HE)

Our Career Education for FTMS: Group Coaching In-person sessions are a great opportunity for FT MS students to meet 1:1 with a career coach for quick conversations without having to schedule an appointment. This is a great opportunity to see what career coaching is like and get some real-time feedback for whatever questions are on your mind regarding your career. Available 12:30-1:30 p.m. EST with Katie Pluemer on the Harbor East campus (2nd Floor, Pod #5) every Tuesday starting January 24 and ending on May 2, 2023 in the Spring Semester. The only exception is, no FT MS Group Coaching during

Joël Le Bon, PhD

Joël Le Bon is a Marketing & Sales Professor at the Johns Hopkins University Carey Business School and the Co-Founder & Executive Director of The Digital Business Development initiative and program. He also served as the Faculty Director for Leadership in Digital Marketing & Sales Transformation.

Hopkins Conference on Societal Impact Driven Marketing

Hopkins Conference on Societal Impact Driven Marketing

March 15, 2024

JHU shield
Anchor Show/Hide
Anchor_Show

Hopkins Conference on Societal Impact Driven Marketing

March 15, 2024

Johns Hopkins Bloomberg Center
Conference Room 820
555 Pennsylvania Avenue, NW
Washington, D.C.

The Hopkins Conference on Societal Impact Driven Marketing brings together marketing scholars interested in advancing to the social good via empirical and theoretical research insights.

For questions, contact Shubhranshu Singh.

Get more information on parking and transportation around Johns Hopkins Bloomberg Center by clicking on these links:

Agenda

8 a.m.–8:45 a.m.
Registration and breakfast

8:45 a.m.–9 a.m.
Welcome and opening remarks

9 a.m.–9:55 a.m.
"Can customer ratings be discrimination amplifiers? Evidence from a gig economy platform"
K. Sudhir, Yale School of Management
Discussant: Zhenling Jiang, Wharton School of the University of Pennsylvania

9:55 a.m.–10:50 a.m.
"Can LLM Adoption Promote Greater Equity? Evidence from Online Consumer Activism Petitions"
Vrinda Kadiyali, Cornell SC Johnson College of Business
Discussant: Liye Ma, University of Maryland Smith School of Business

10:50 a.m.–11:15 a.m.
Break

11:15 a.m.–12:10 p.m.
"Behavioral Skimming: Theory and Evidence from Resale Markets"
Andreas Kraft, University of Chicago Booth School of Business
Discussant: Anita Rao, Georgetown University McDonough School of Business

12:10 p.m.–1:10 p.m.
Lunch

1:10 p.m.–2:05 p.m.
“Minimum Inclusive Product vs. Minimum Viable Product: Improving Upon the Lean Startup Method”
Jeffrey Shulman, University of Washington Foster School of Business
Discussant: Jessie Liu, Johns Hopkins Carey Business School

2:05 p.m.–3:00 p.m.
"A Blessing or a Curse? Teletriage Service in Health Care"
Krista J. Li, Indiana University Kelley School of Business
Discussant: Yogesh Joshi, University of Maryland Smith School of Business

3:00 p.m.–3:25 p.m.
Break

3:25 p.m.–4:20 p.m.
“Experimentation in Product Development: Testing the Effectiveness of Lean Start-up Approaches with Entrepreneurs in Kenya and Uganda”
Frank Germann, University of Notre Dame Mendoza College of Business
Discussant: Evgeny Kagan, Johns Hopkins Carey Business School

4:20 p.m. – 4:30 p.m.
Closing

4:30 p.m.–5:30 p.m.
Reception

Jump to top of page