Marketing in the digital age
Considering today’s interconnected world and the increased pace of doing business globally, the Johns Hopkins STEM-designated Master of Science in Marketing degree with a concentration in marketing analytics will prepare you to meet consumer demands and gain insights necessary for the future of marketing.
Our highly analytical and data-focused program will prepare you with the tools to manage brand audits, assess brand equity, and develop innovative branding strategies. Use data for predicting consumer trends and gaining insights to solve future challenges, and build the expertise to become a leader in the rapidly changing market.