Yuechen Wu joined the Johns Hopkins Carey Business School after receiving her PhD from the University of Maryland. Her research interests include consumer decision-making, influences of resource constraint, person perception, and experiential consumption.
Honors and distinctions
- Honorable mention, ACR/Sheth Foundation Dissertation Award, 2018
- Best Paper/Presenter Award at the Haring Symposium, Kelley School of Business, Indiana University, 2017