Friday, April 20, 2018

   
6:30 p.m.  Dinner and Keynote Address with David Simchi-Levi, MIT  

 

 


Saturday, April 21, 2018

   
8:15 a.m. Breakfast and Registration 
8:45 a.m. Welcome Address
9:00 a.m. Marketing Perspectives I
Russel Belk, York University
Lisa Bolton, Penn State University 
10:00 a.m.

 Break 

10:10 a.m. Operations Perspective I
Saif Benjaafar, University of Minnesota
Vlad Babich, Georgetown University
11:10 a.m. Break
11:20 a.m. Marketing Perspectives II
Aric Rindfleisch, University of Illinois
Barry Bayus, University of North Carolina
12:20 p.m.

Lunch                                                                                              

1:20 p.m. Cross-Disciplinary Perspectives
Ethan Mollick, University of Pennsylvania
Ming Hu, University of Toronto
2:20 p.m. Break
2:30 p.m. Operations Perspective II
Tinglong Dai, Johns Hopkins University
Michael Wagner, University of Washington
Luyi Yang, Johns Hopkins University
4:00 p.m. Conclusion