March 8, 2008
Downtown Center Baltimore
8:30 a.m. - 2:30 p.m.
$25 in advance; $40 at the door, space permitting.
Payable by credit card or check.
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PROGRAM
Registration 8:30 a.m.
Morning Keynote 9 a.m.
Speaker: Clarence Wooten, Founder and Chief Business Architect, CollectiveX
Sessions 10 a.m. - 1 p.m.
Lunch 1 - 2:30 p.m.
Luncheon Keynote
Welcome: Yash Gupta, Dean, Johns Hopkins University Carey Business School
Speaker: Gloria Berthold, President, Marketing Outsource, Inc., and Targetgov
SESSION INFORMATION
Session One: Building the Foundation
Concurrent Sessions, 10 a.m.
A. Start-up Financing: Panel. How to secure money from family, friends, banks, investment firms, and grants.
B. Branding: Panel. How to develop a brand around your vision and mission.
C. Creating a Business Plan: How to use best practices in creating and activating a business plan.
D. IT for the Small Business: How to establish business processes for your firm.
Session Two: Establishing Partnerships
Concurrent Sessions, 11 a.m.
A. What is Networking?: Panel. Using all levels of assocation to strategically position your business for opportunities.
B. This session has been cancelled. Entering Global Markets: How to enter and succeed in the hottest or developing global markets.
C. Incubators and JHU: A presentation on the benefits and drawbacks of incubators.
D. Doing Business with the Government: How to do business with the state of Maryland and the federal government.
Session Three: Sharing the Legacy
Concurrent Sessions, Noon
A. Giving Back: Strategic positioning through good will giving.
B. Building Your Team: How to hire, motivate, and develop a team.
C. This session has been cancelled. Offering an IPO: A first-hand perspective on what it really takes to go public.
D. Exit Strategies: Identifying the methods of leaving your firm through selling, transferring, or franchising your firm.
For more information:
410-516-9739
Sponsored by
Carey Business School
Entrepreneur Club
Student Affairs
Professional Career Services