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Marketing

The Carey Business School's Graduate Program in Marketing is deeply committed to the enhancement and facilitation of each student’s career by combining a world-class education, with highly valuable practical experiences, and the Hopkins mission of providing knowledge to the world to inspire our students to achieve their professional goals and make a difference in the world of business.

As one of the few marketing graduate programs in the nation, the Master of Science in Marketing has a curriculum that incorporates the latest knowledge and technology in the field. Course offerings provide students with a thorough foundation in marketing theory, analysis, and practical applications. Students build on this foundation by selecting a track that offers targeted, in-depth courses in three key areas: strategic marketing, marketing communication and promotion, or marketing management.

There are prerequisites for each course, and the course sequence maximizes students’ learning by progressing logically from foundation and core theory to specific practice. The program focuses on the application of marketing theory, current and future trends, and state-of-the-art techniques required by marketing professionals for success in the 21st century.

Program Locations: Downtown Baltimore, Washington DC, Columbia

PDF Version

The academic year catalog is also available in a printable PDF format.

If you have any questions regarding the content of the printable catalog, please call 1-800-GO-TO-JHU. Our student services advisers would be happy to assist you.

This document is printed once a year. You will need Adobe Acrobat Reader Download Adobe Acrobat Reader to view its contents.

Download: 2007-2008 Academic Year Catalog (1.8 MB, 263 pages) *

* Note: this PDF document is 263 pages long. To print individual sections, please note the start and end pages of the section, and indicate the pages to print in the Adobe Reader's Print Range option under the File > Print menu.

Last updated on June 25, 2007